Cashless stores need frictionless entry at the facade and table. Guests will not install a foreign brand app before their first order.
Scan at the door — order starts inside WeChat
Wall and table QR codes open the Mini-App so cashless Hangzhou stores need no app download at the door.
Facade QR deployment
Team posting self-service WeChat codes before guests arrived.
Implementation narrative
Physical QR collateral on the Hangzhou storefront and tables wired to the WeChat Mini-Program. A scan lands guests in the localized ordering surface — menu, promotions, and checkout modes — without leaving WeChat.
See the Hangzhou case study for launch-floor QR deployment.
- Facade QR deployment: Team posting self-service WeChat codes before guests arrived.